13 Oct 2003

Holding back the years

Tomorrow we are switching from outbound to inbound. Thank goodness. The outbound campaign has been soul destroying. We are furrowing the same land and the leads are stretched to snapping point. Everyone that we ring has either changed their number, gone away or died.

It needs patience:

Tizzy: Please may I speak to Joseph Grey? I have some great news for him.

Customer: You’ll have a job. He’s three months old.

Tizzy: That’s ok. I can wait.